Winner 2018 NAMIC Excellence in Multicultural Marketing Award for Integrated Marketing Campaign (1st Place) and Marketing Tactics for Print (1st Place).
In celebration of Black History Month, Comcast Xfinity went behind-the-scenes of the comic book / superhero genre to celebrate the men and women responsible for making our heroes super. Xfinity highlighted individuals whose contributions to the entertainment industry impact our culture and serve as inspiration for tomorrow’s generation. Campaign elements included; a :30 TV spot, :15 Digital spot, digital banners, print, and radio. With Adam Yencho.